To be a very online young person in 2019 is to share the same goal: have the kind of social media following wherein performing your life online becomes a paying job. Haley is on her way to getting the thing she wants, the thing all of her friends want. Haley said “Yeah” and handed her her ice cream, and the girl said “Okay, thanks.” Now she has a journalist who flew all the way to Alabama from New York to find out what it’s like to be her. Another time a girl came up to her at the snack shack at the pool where she lifeguards and asked if she was that girl from TikTok. But this summer Haley got recognized at dance camp, twice. On TikTok, where followers are amassed at warp speed, it doesn’t even put Haley close to the top 50 accounts, which all boast followers into the multiple millions, despite most adults having zero clue who any of these people making silly, seconds-long videos are. No, 100,000 followers is not a million followers. After that, the hits came easier, and today she has just over 100,000 followers. A few weeks later, she made a video about celebrities who look like her and that went viral, too. Back in April, under the username - Karen is her middle name “yodeling” references an old meme page she used to follow, but she’s since changed it to - Haley uploaded a video of herself dancing that went viral. These people, most visibly teenagers, have found huge audiences on the nascent app known for short video posts, and Haley is one of them. Over the past year, another group have entered this category: TikTok stars. “A little bit famous” is the domain of Instagram influencers, reality TV contestants, YouTube creators, pageant queens, and mid-roster athletes who you yourself might not recognize on the street, but someone would. This is true for more people right now than ever before in the history of the world, but when you are a 16-year-old in Huntsville, Alabama, it is a very big deal.īeing a little bit famous is different from being famous-famous, but it is not that different, because when you’re a little bit famous it still feels like you are the center of the world.
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